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Magic is a music radio and (later) a TV brand in the United Kingdom, run by the German publishing company Bauer.

The Magic brand in UK radio originated with Magic 828, the sister station of Radio Aire in Leeds which was launched in July 1990, although no other stations were branded Magic until the Emap group purchased the Metro Radio group in 1995. It can be regarded as the successor to Great North Radio which was a small network in the North East consisted of the now Magic 1170 and Magic 1152. Preston's Red Rose Gold was the last to be converted to the Magic brand, in 2000, two or so years since the conversion of the majority of the stations. In London, Melody FM was rebranded Magic 105.4 in 1998.

The regional AM stations play Hot Adult Contemporary music. The playlists of these Magic stations predominantly consist of hits from the 1960s and 1970s, although music from other decades is included in the mix.

The London station is more laid-back and its playlist more contemporary, playing soft adult contemporary hits from the 1980s, 1990s, and 2000s. The London station is branded with the tagline, "More music, less talk".

As well as London, Magic has stations based in Northern England:

Following the success of the radio stations, Emap set up a corresponding Magic TV station which is available through satellite and digital systems and plays non-stop videos of songs established as typical of the Magic brand.

The Magic network have released several albums since the formation of the network in the late 1990s. The albums predominantly feature music on the Magic 105.4 play list, but are also promoted on the Northern England station too.

Big City Network: CFM 路 Hallam FM 路 Key 103 路 Metro Radio 路 Radio City 96.7 路 96.3 Radio Aire 路 97.4 Rock FM 路 TFM Radio 路 96.9 Viking FM

Big City Scotland and Northern Ireland: 102.5 Clyde 1 路 Cool FM  路 Downtown Radio 路 97.3 Forth One 路 Tay FM 路 97.4 MFR 路 Moray Firth Radio 1107AM 路 Northsound 1 路 Radio Borders 路 96.7 West FM 路 West Sound FM

Kiss Network: Kiss 100 路 Kiss 101 路 Kiss 105-108

Magic Network: Magic 105.4 路 Magic AM 路 Magic 828 路 Magic 999 路 Magic 1152 路 Piccadilly Magic 1152 路 Magic 1161 路 Magic 1170 路 Magic 1548

Scottish AM stations: Clyde 2 路 1548 Forth 2 路 Northsound 2 路 Tay AM 路 West Sound (AM)

Other radio assets: Kerrang! 105.2 (West Midlands FM and national digital)  路 Wave 105 路 City Talk 105.9

UK Consumer Titles: Angling Times 路 Bella 路 Bike 路 Bird Watching 路 Car 路 Classic Bike 路 Classic Cars 路 Closer 路 Country Walking 路 Digital Photo 路 Empire 路 FHM 路 First 路 Freesail 路 Garden Answers 路 Garden News 路 Golf World 路 Grazia 路 Improve Your Coarse Fishing 路 Heat 路 Instant Beauty 路 Kerrang! 路 Land Rover Owner International 路 Match 路 Max Power 路 Model Rail 路 Mojo 路 More! 路 Mother & Baby 路 Motorcycle News (MCN) 路 New Woman 路 Parker's 路 Performance Bikes 路 Pop 路 Practical Classics 路 Practical Fishkeeping 路 Practical Photography 路 Pregnancy & Birth 路 Puzzle Magazines 路 Q 路 RAIL 路 RiDE 路 Sea Angler 路 Shopping for Baby 路 Skiing 路 Steam Railway 路 Spirit&Destiny 路 Take a Break 路 That's life! 路 Today's Golfer 路 Top Sante 路 Total TVguide 路 Trail 路 Trout & Salmon 路 Trout Fisherman 路 TV Choice 路 TV Quick 路 Waves 路 What Bike? 路 Your Horse 路 Yours 路 Zoo

US Consumer Titles: ASTROgirl 路 First for Women 路 In Touch Weekly 路 J-14 路 Life & Style Weekly 路 Life Story 路 M 路 QuizFest 路 Soaps in Depth 路 Twist 路 Woman's World

German Consumer Titles: Bravo 路 Das Neue Blatt

Business Publications: AM 路 Fleet News 路 Pet Product Marketing 路 Sewells Information and Research

Distribution: Seymour 路 Frontline

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